Welcome to the Team, Gail Ferman
Today we are excited to announce that Gail Ferman joins the agency as head of our interactive division. Gail comes to three with more than 20 years of interactive and customer relationship marketing experience, with a strong focus in integrated, cross-channel marketing and loyalty programs. Prior to making the move to three, Gail opened the Digitas Atlanta office in 2008, and while there was honored for her inspiring work. She has worked with brands such as General Motors, American Express, AT&T, Intercontinental Hotels Group (IHG) and Delta Air Lines. Some of her most notable projects include spearheading IHG's loyalty rebranding initiative, creating Delta's mobile strategy for check-in boarding passes and initiating the company's social marketing platform. Needless to say, we are thrilled for Gail to join the three team, and we can't wait to see her rich interactive experience strengthen and sharpen our existing digital capabilities. Welcome to three, Gail!
