In their own words
Phase two of the Wolfson Children's donor campaign turned the camera toward many of the patients in the hospital. This gave us an authentic, heartwarming campaign… and much needed funds from the community.
Thanks to you
Wolfson Children's Hospital had a dilemma. How do you ask local residents to donate to your cause when they'd never heard of the hospital in the first place? The "Thanks to You" campaign was able to jump-start fundraising efforts by driving top-of-mind awareness from 31% to 46%. Awareness and donations continue to grow as our campaign builds deeper levels of understanding for the hospital and its mission.
